magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog > the quarterly

Will targeting tribes remain relevant? 15 March 2016

Magnetic Storm CEO Glenn van Eck attended a master class on event strategy and unpacks the tribe for event creation.

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Creating Client Delight 15 March 2016

Magnetic Storm Cape Town team created a four-day sales conference with the wow factor for Mundipharm, a UAE-based pharmaceutical company.

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Lighting the Way 04 February 2016

There’s more to lighting than meets the eye – discover why lighting is vital for events.

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Event Strategy: unleash brand value 14 January 2016

Having an event strategy is much more than great planning or including the latest tech. We all seek clear and consistent experiences at each brand touch point and this holds true for events as well.

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Reflection on 2015 17 December 2015

Being named Spar DC Supplier of the Year is a reflection of the positive, memorable and effective work our team produce and certainly is a highlight of 2015.

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The Role Of Events On Tourism

The event industry is a dynamic and fast-growing sector with obvious synergies with tourism. When appropriately hosted, events have the potential to expand the visitor economy, provide media exposure, promote development, and stimulate infrastructure upgrades which include the emergence of new partnerships.

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Learning Curve

He was always more of the introvert while his brother was happiest in front of a crowd, and it was that trait – working hard in the background – that helped Glenn van Eck build Magnetic Storm into a successful business.

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Magnetic Storm wins Transnet National Ports Authority tender to bring the People’s Port Festival to

Following a formal tender process, for the second consecutive year, Magnetic Storm has been appointed to bring the People’s Port Festival to life for Transnet National Ports Authority (TNPA).

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Magnetic Storm assists in showcasing the best of Eastern Cape creativity

Magnetic Storm was delighted to be part of the Friends of the Art Museum fundraiser, the Museum Gala by Mantis.

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