magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog > the quarterly

Will targeting tribes remain relevant? 15 March 2016

Magnetic Storm CEO Glenn van Eck attended a master class on event strategy and unpacks the tribe for event creation.

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Creating Client Delight 15 March 2016

Magnetic Storm Cape Town team created a four-day sales conference with the wow factor for Mundipharm, a UAE-based pharmaceutical company.

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Lighting the Way 04 February 2016

There’s more to lighting than meets the eye – discover why lighting is vital for events.

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Event Strategy: unleash brand value 14 January 2016

Having an event strategy is much more than great planning or including the latest tech. We all seek clear and consistent experiences at each brand touch point and this holds true for events as well.

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Reflection on 2015 17 December 2015

Being named Spar DC Supplier of the Year is a reflection of the positive, memorable and effective work our team produce and certainly is a highlight of 2015.

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Using the speed of sound

Did you know: the human brain processes sound at a higher speed than any of its other senses, making it a great tool to connect audiences with content and their emotions.

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Magnetic Storm brings Whispers of the Orient to Port Elizabeth with Jason Kieck

Magnetic Storm is delighted to be part of Jason Kieck’s latest fashion show and gala dinner for the 8th year.

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Purpose Beyond Profit

Most businesses have a deep and abiding love affair with profit. They measure it, report on it, build strategies to maximise it. But business purpose is beyond your product and the profit you make, true purpose is always human.

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The Council of Event Professionals Africa launches

In a bid to elevate careers in the event industry, promote excellence and professionalism, the Council of Event Professionals Africa (CEPA) has been created.

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