magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog > what i have learned

Purpose Beyond Profit 12 July 2018

Most businesses have a deep and abiding love affair with profit. They measure it, report on it, build strategies to maximise it. But business purpose is beyond your product and the profit you make, true purpose is always human.

read more
I am a leading learner and I am a learning leader 02 May 2018

We’re all guilty of exclaiming “I’m so busy, there’s no time.” But sometimes you need to stop. Pause. Reflect. Dream. Excite your soul.

read more
Reflecting on 2017 20 November 2017

2017 has been an interesting year: Trump came into power, terrorism increased globally, natural disasters created havoc, and locally, gangs and crime have made the headline on way too many front pages.

read more
The positive side of accountability 24 October 2017

The word ‘accountability' strikes fear into many and is perceived as a way to ‘get' someone. The truth is, if looked at holistically, it creates a level playing field, encourages an honest culture and allows people to learn from their mistakes and grow.

read more
Finding Flow 10 August 2017

Ten days in Bali focusing on tools to build high performing teams that will accelerate Magnetic Storm on its business development pathway? You’d better believe it.

read more
Behind the scenes at festivals 05 June 2017

It’s been a whirlwind of a year with exciting projects, and one of the biggest we’ve had so far was the People’s Port Festival that we concepted and managed on behalf of Transnet National Ports Authority.

read more
What I learnt in a year 06 February 2017

Another year down in the event game for me, and another year of learning and development in an industry I have grown to love.

read more
Set design: all the world’s a stage 10 November 2016

Sitting in the audience at an event makes me realise that the difference between an ordinary and an extraordinary event, is in the detail.

read more
MagDay: an educational experience 09 September 2016

With the most valued commodity in life today being time, we had an idea about offering time to educate a niche market.

read more
A feast for the senses 21 July 2016

A feast for the senses

read more
1
2 >
Using the speed of sound

Did you know: the human brain processes sound at a higher speed than any of its other senses, making it a great tool to connect audiences with content and their emotions.

Read more
Magnetic Storm brings Whispers of the Orient to Port Elizabeth with Jason Kieck

Magnetic Storm is delighted to be part of Jason Kieck’s latest fashion show and gala dinner for the 8th year.

Read more
Purpose Beyond Profit

Most businesses have a deep and abiding love affair with profit. They measure it, report on it, build strategies to maximise it. But business purpose is beyond your product and the profit you make, true purpose is always human.

Read more
The Council of Event Professionals Africa launches

In a bid to elevate careers in the event industry, promote excellence and professionalism, the Council of Event Professionals Africa (CEPA) has been created.

Read more