magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog  > The Quarterly  > Reflection on 2015

17 December 2015

The past 12 months have passed by in a flash, but sitting back and reflecting on 2015 I feel immensely proud not only of our work but also the changes we’ve initiated in the business to be where we are today.

Creating experiences is what we do. And across every event we continue to harness the creative potential within the team. We’ve designed experiences that not only wow, but drive home brand values and allow organisations to communicate effectively. Being named Spar DC Supplier of the Year is a reflection of the positive, memorable and effective work our team produce and certainly is a highlight of 2015.

Stoep Stories in die Baai was our first Afrikaans production, and it was incredibly well received. So much so, that it is in the diary for 2016. Using music and storytelling was the perfect way for all the family to celebrate the culture and all it stands for. Keep your eyes peeled for show details mid-2016.

The investment of R170 000 in solar panels to reduce our grid reliance was also a highlight for us. Since their installation in March 2015 we have lessened our impact on the environment substantially– something I personally feel passionate about.

The appointment of our strategic director, Jane Stevenson has been invaluable to the business.  She was brought onboard to assist me in moving the Group to the next level – and she’s certainly shaken things up, but for the good of the business. Internally we have made significant changes to our business model and look forward to our clients and partners realizing the benefits as we settle into the new year.

Face-to-face communication is what we enable for clients, for them to build their brand and maintain relationships by solidifying partnerships and creating meaningful interactions and engagements. And in 2016 we will be doing just the same for us, investing in our relationships for the better of the business, the work we do, and client delight.

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