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Leaders in Events, Sound, Lighting and Audio-Visual

Blog > 2015

Reflection on 2015 17 December 2015

Being named Spar DC Supplier of the Year is a reflection of the positive, memorable and effective work our team produce and certainly is a highlight of 2015.

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Things I never knew #3 27 November 2015

How do you suspend a car from a ceiling? Magnetic Storm will do whatever it takes and more, to deliver what you envision for your event.

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Speed Up Google Chrome 22 October 2015

Speed up Google Chrome (And get rid of annoying popups)

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Stoep Stories 03 September 2015

Stoep Stories in Die Baai. Dozi en Wicus van der Merwe, met die Mattheus Band.

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A year older. A year wiser. 03 September 2015

Celebrating 34 years of great partnerships!

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The Role of business events on tourism 26 August 2015

One will agree that tourism whether on a large or small scale, affects the host community. This is particularly evident during the period of the event and occasionally continues afterwards.

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SAACI CONGRESS 2015 17 August 2015

The SAACI 2015 conference came to Cape Town this month, and our crew were proud to be involved, if not a little pressurized.

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Things I never knew #1 17 August 2015

A “quick, simple” one hour staff communication was worth hours of prep to achieve a professional, seamless event at a leading international company took hours.

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CREATING A CULTURE OF SAFETY 24 July 2015

When it comes to events, safety is paramount.

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KHAYALETHU ART & WINE AUCTION 2015 01 June 2015

A prestigious EC event enjoyed by many... And what an added 'feel-good' when you know it is for such a heartfelt initiative!

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The power of purpose

Never underestimate the power of purpose. A clear and strong purpose is the driving force behind many successes. However, more than success, it's about impact Purpose pulls, it compels you to act, to create, to explore and discover, to achieve despite any obstacles and challenges.

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Don’t confuse desktop research with inspiration

There’s a wonderful world out there beyond our screens, and its our role as creatives to get out there and explore it, says David Limbert, the creative head at Magnetic Storm.

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Customer experiences

Do you know what your customers want their customers to experience? Understanding the customer experience is harder than you think

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Augmenting Creativity

Artificial intelligence and machine learning are bringing about fundamental changes to the ways in which humans interact. It’s an exciting future where digital layering can be used to enhance human connectivity. But how can we use it to fuel creative experiences and what benefits does it hold for customer experiences?

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