magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog > the quarterly

Will targeting tribes remain relevant? 15 March 2016

Magnetic Storm CEO Glenn van Eck attended a master class on event strategy and unpacks the tribe for event creation.

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Creating Client Delight 15 March 2016

Magnetic Storm Cape Town team created a four-day sales conference with the wow factor for Mundipharm, a UAE-based pharmaceutical company.

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Lighting the Way 04 February 2016

There’s more to lighting than meets the eye – discover why lighting is vital for events.

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Event Strategy: unleash brand value 14 January 2016

Having an event strategy is much more than great planning or including the latest tech. We all seek clear and consistent experiences at each brand touch point and this holds true for events as well.

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Reflection on 2015 17 December 2015

Being named Spar DC Supplier of the Year is a reflection of the positive, memorable and effective work our team produce and certainly is a highlight of 2015.

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Trying times require innovative thinking

Many of our clients use our services to engage with their audiences; clients, suppliers, stakeholders, communities and teams. With the current Covid-19 emergency and the banning of all gatherings of over 100 people, it is important that we step up the communication to ensure businesses keep on track.

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The impact of visualisation in events

If I say to you, “imagine a sitting with your feet in the sand, staring out at the ocean.” I bet that the image in your mind versus the image in mine has similarities, but many differences too. Creating a concept from words alone can lead you in a different direction, so it’s key to ensure you have clarity on what that picture looks like.

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Magnetic Storm announces office move to accommodate business vision

Magnetic Storm, a leading event and technical solutions company, is excited to announce a major office move to larger facilities in Port Elizabeth. Magnetic Storm will be relocating from its current Newton Park premises to 51 Leadwood Crescent, Fairview on November 18th.

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The power of purpose

Never underestimate the power of purpose. A clear and strong purpose is the driving force behind many successes. However, more than success, it's about impact Purpose pulls, it compels you to act, to create, to explore and discover, to achieve despite any obstacles and challenges.

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