magnetic storm
Leaders in Events, Sound, Lighting and Audio-Visual

Blog > what i have learned

The power of purpose 07 October 2019

Never underestimate the power of purpose. A clear and strong purpose is the driving force behind many successes. However, more than success, it's about impact Purpose pulls, it compels you to act, to create, to explore and discover, to achieve despite any obstacles and challenges.

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Sponsorship isn't a freebie; it's a partnership of a different kind 24 June 2019

As a brand that believes in, and nurtures community and relationships, it’s increasingly difficult saying no to the daily calls for sponsorship. Yes or no. Small words with a big impact, if used correctly.

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Primetime: how do you use yours? 18 April 2019

Take a moment and write down the top three things that you should be doing in your position to bring value to your business. These three things are what you do better than anyone else, things that directly and positively impact the organisation. Now to the right of that list, write down the top three things that you spend time on – and be honest, really honest.

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We love tech, but have we become a slave to it? 20 March 2019

At Magnetic Storm, we do tech in a big way, every day. We love what it allows us to do, how people can connect, communicate and collaborate. But in today’s world, we’re always on, always plugged in, hiding behind a black mirror. But for an authentic relationship to happen, we need to connect in person. So are we becoming slaves to technology? Is it making us less happy, less 'us'?

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Want to be more productive? Stop multi-tasking 12 March 2019

Think you’re good at multi-tasking? Feeling energised that you can attend to your emails while listening and contributing to a conference call? You're wrong.

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Purpose Beyond Profit 12 July 2018

Most businesses have a deep and abiding love affair with profit. They measure it, report on it, build strategies to maximise it. But business purpose is beyond your product and the profit you make, true purpose is always human.

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I am a leading learner and I am a learning leader 02 May 2018

We’re all guilty of exclaiming “I’m so busy, there’s no time.” But sometimes you need to stop. Pause. Reflect. Dream. Excite your soul.

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Reflecting on 2017 20 November 2017

2017 has been an interesting year: Trump came into power, terrorism increased globally, natural disasters created havoc, and locally, gangs and crime have made the headline on way too many front pages.

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The positive side of accountability 24 October 2017

The word ‘accountability' strikes fear into many and is perceived as a way to ‘get' someone. The truth is, if looked at holistically, it creates a level playing field, encourages an honest culture and allows people to learn from their mistakes and grow.

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Finding Flow 10 August 2017

Ten days in Bali focusing on tools to build high performing teams that will accelerate Magnetic Storm on its business development pathway? You’d better believe it.

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Magnetic Storm announces office move to accommodate business vision

Magnetic Storm, a leading event and technical solutions company, is excited to announce a major office move to larger facilities in Port Elizabeth. Magnetic Storm will be relocating from its current Newton Park premises to 51 Leadwood Crescent, Fairview on November 18th.

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The power of purpose

Never underestimate the power of purpose. A clear and strong purpose is the driving force behind many successes. However, more than success, it's about impact Purpose pulls, it compels you to act, to create, to explore and discover, to achieve despite any obstacles and challenges.

Read more
Don’t confuse desktop research with inspiration

There’s a wonderful world out there beyond our screens, and its our role as creatives to get out there and explore it, says David Limbert, the creative head at Magnetic Storm.

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Customer experiences

Do you know what your customers want their customers to experience? Understanding the customer experience is harder than you think

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